To get maximum value from this training, we’ve posted a replay of “How to Accelerate Your Brand” so you can listen again. Click here to listen to the replay.
The teleseminar covered these topics:
- 6 key brand attributes in the ForwardFast® model
- 5 things to consider when evaluating a logo
- 4 part checklist for creating your brand’s quality offering
- 4 key characteristics that define brand associations
- 10 personality characteristics you can apply to your brand
- 7 milestones to consider when developing a creative brief for a brand experience program
- 6 ways to evaluate interactive and digital branding (using the new Pepsi website as an example)
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