Monday, June 01, 2009

5/20 ForwardFast teleseminar replay available – listen to learn “How to Accelerate Your Brand”

Thanks to everyone who participated in our teleseminar on Wednesday, May 20. We had clients and friends from across the country register to listen. Colleagues from Stinson Brand offices in Chicago and Boise, as well as our partner agency in Istanbul, joined the call.

To get maximum value from this training, we’ve posted a replay of “How to Accelerate Your Brand” so you can listen again. Click here to listen to the replay.


The teleseminar covered these topics:
  • 6 key brand attributes in the ForwardFast® model
  • 5 things to consider when evaluating a logo
  • 4 part checklist for creating your brand’s quality offering
  • 4 key characteristics that define brand associations
  • 10 personality characteristics you can apply to your brand
  • 7 milestones to consider when developing a creative brief for a brand experience program
  • 6 ways to evaluate interactive and digital branding (using the new Pepsi website as an example)
You can also share this link with a colleague who may be interested in the presentation. Again, click here to go to the replay page.

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