Monday, August 11, 2008

“Monday Morning Memo” on Customer Profiles

In the column to the right, I list some other blogs that may be of interest to you, as well.

Recently, Dave Young’s BRANDING BLOG had this provocative quote:

“I’ve never seen a business fail due to reaching the wrong people. But if you listen to advertising sales reps, “reaching the right people” will solve all your problems.

And guess who has exactly the right people for you?”

Read the answer and a lot more by clicking to his blog at

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