Showing posts with label right brain vs left brain. Show all posts
Showing posts with label right brain vs left brain. Show all posts

Tuesday, October 16, 2012

83 Gallery event with Colors & Bottles: inspiring the creative side of my brain

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I really enjoyed my most recent painting event with Colors & Bottles held at 83 Gallery in the Short North district of Columbus.




This was my third time, and it keeps inspiring the creative side of my brain.

During this event, there was a specific painting taught by our instructor, Ratnamala, who is quite encouraging.

So when I wanted to interpret the painting in my own style, she said “whatever you wish,” then shared some tips to make me feel comfortable with my technique.

Colors & Bottles mission is to offer a relaxed, welcoming, stress-free, social art experience for anyone and everyone of all skill levels. Certainly that’s been how I’ve felt -- comfortable, social, no-pressure, encouraging, and entertaining.

It was great to meet and talk with Jessica Burley, founder and president of Colors & Bottles.  She is the heart, passion, drive and determination behind its success.

“I wanted to start an organization that not only offered an artistic stress outlet for people but I wanted to structure my business in a way that could create jobs for Artists and Art lovers,” Jessica says. “The idea of hosting events in various hip locations was a perfect, yet fun, solution to help support and grow local communities. This idea allows for our host small businesses to get people in their door to market, sell and promote their products. We truly believe that if everyone supports each other and works together than we can all help build strong, successful and happy communities.”

Colors & Bottles is now in 9 cities nationwide and employs 137 artists and contractors.



























Wednesday, November 04, 2009

2 sides of the brain -- and the battle between them

This blog post was submitted by Katie Pendlay, one of STINSON's graphic designers.

If you understand the differences between the functions of the hemispheres of the brain, you are scratching the surface to the age-old problem of why the left brain “Management” and right brain “Creatives” don’t always see eye to eye.

There is a real gap between analytical, logical reality-based Management and the creative, holistic, and impetuous Creatives. Management in business is in the application of the ideas, and Creatives in business is in the ideas themselves.

Compare and contrast these brain functions:

Traditional “ad agencies” get labeled as visual and creative, but not logical. However, many times their clients, who they are pitching ideas to, are the logical Management types.

So what is the solution? A Creative needs to learn to sell their idea to Management using management terms. Using analytical tools to explain creative solutions helps Management understand and buy into these conceptual ideas.

One tool that we could find beneficial in closing this gap, is Stinson Brand Innovation’s proprietary StrategicGPS®. It uses situation analysis and brand insight to develop strategy and tactical initiatives visual, focused, and executable. It helps to direct alignment and execution of tactics and resources. The tool plots relevant findings visually, so its memorable and enhances recall. And it allows use of metrics to track progress over time (time-oriented). It is the perfect blend of visual and logical process that helps Creatives and Management to meet in the middle to solve a problem.


While you’re thinking about this, why not take a Right Brain vs Left Brain test ... will you see the dancer turning clockwise or counterclockwise? Click here to take the test.