Asia is home to the world’s fastest growing economies, yet many feel that Asian thinking does not shape its markets.
Asian leaders will share ideas in business, design and world
affairs at the upcoming SHAPE THE WORLD Conference on Monday, October 22 at The
Fullerton Hotel in Singapore.
“How can our organisations emerge as leaders in this
changing business landscape?” asks the conference leaders, “What will it take
to seize the mantle of leadership and shape the world socially, politically and
Here are 7 topics about the role of Asian brands in shaping
a new Asia and how a new mindset needs to emerge to truly lead.
1. What is Asia’s Brand of Leadership?
Are we prepared for Asia to lead?
Mr Lawrence Chong, Chief Executive Officer at Consulus,
2. A New Asia Requires a New Philosophy
The unique trait of Southeast Asian organisations is our
inclusiveness. Can that be relevant in the business world? Instead of rushing
to adopt Western business approaches, learn about how Asian values can guide
our approach in grooming business leaders.
Prof Dr M Din Syamsuddin, Chairman at Muhammadiyah,
3. Asian Leadership Requires Innovation
Why is innovation necessary for Asian companies? Understand
how to grow your business value chain, increase profit margins and drive
Dr Low Lee Yong, Founder and CEO at MHC Asia Group,
4. Panel Discussion: How Can We Create More Asian Leaders?
Asians are known for being good managers, not good creators.
To lead the market instead of waiting for the West to create demand, we need to
secure talents to grow the enterprise. Hear from a panel of business leaders
about how we can create an environment that will attract, nurture and retain
leaders throughout the organisation.
Moderator: Mr. Idris T. Vasi, Chief Executive Officer at DST
Group, Brunei Darussalam
Prof Dr M Din Syamsuddin, Chairman at Muhammadiyah, Indonesia
Dr Low Lee Yong, Founder and CEO at MHC Asia Group, Singapore
Mr Adrian Mok, Managing Director at Hivelocity Pte Ltd, Singapore
Mr Lawrence Chong, Chief Executive Officer at Consulus, Singapore
5. Imagining new ways for the Asian Sport
What is the role of branding in transforming the industry?
Hear how a purpose-driven brand has built brand association through leveraging
events and experience design.
Mr Adrian Mok, Managing Director at Hivelocity Pte Ltd
6. Nurturing Leaders within Our Organisations
Traditional HR investments end up being a large cost when
employees you’ve carefully groomed leaves for a rival. Looking at it from a
different angle, how can you align personal agenda and motivations with company
values to grow talents within? This session will leave you with ideas and tools
you will need to develop the leaders your organisation needs.
Ms Helena Pham, Senior Manager at Consulus, Vietnam
7. Creating a Unique Culture to Drive Business Performance
Core values are more than an aspiration and can be used to
guide human behaviour within the organisation. Learn through case examples how
company policies can create an intrinsic motivation for employees to work
towards the goals of the organisation and increase business productivity.
Ms Tang Ying Chun, Strategy Manager at Consulus, Singapore
You can learn more at www.consulus.com/seminars
In October 2008, I was fortunate to receive a Brand Leadership Award from the Asia Brand Summit. And as I've continued to work with clients all around the Asia Pacific region -- from India, China, Singapore, Philippines, Taiwan, Korea, and more -- I have enjoyed the many perspectives on successful brand strategies.