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So where is the innovation in this? How does a television show get props for making a difference? The idea to leverage something that is immensely popular, i.e. reality shows, into something meaningful, i.e. scientific research on what might be the next big human endeavor is sheer brilliance.
If this project, funded largely by the European Space Agency, can skate the razor-thin line between entertainment and value, they will have the opportunity to learn a great deal of valuable information.
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